Soru
Which of the following tools would you use to manage existing products? PLC curve BCG matrix General Electric model Diffusion of Innovations curve
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Usta · 5 yıl öğretmeni
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Cevap
The BCG matrix is a tool that can be used to manage existing products. It categorizes products into four groups based on their market growth and market share: stars, cash cows, question marks, and dogs. This helps businesses prioritize and allocate resources effectively for each product.