34. If reinforcement is to be most effective in the learning of a new behaviour, the reinforcement should be: a) used primarily with high achievers b) administered on an intermittent schedule c) delayed until the end of the learning period d) provided soon after the desired behaviour occurs 35. Extinction of a classically conditioned response is likely to occur when: a) there is only partial reinforcement b) the conditioned response generalizes the other stimuli c) the unconditioned stimulus is presented continually without the conditioned stimulus 3). the conditioned stimulus is presented continually without the unconditioned stimulus 36. Which of the following is not true of insight? a) Once the solution occurs, it can be repeated promptly b) It depends upon a gradual process of trial and error c) It depends upon the arrangement of the problem situation d) The solution achieved with insight can be applied to new situations 37. Which of the following statements defines attitude? a) Opinion well-grounded in behavioural science b) Uniformed negative evanding a controversial issue or negative evaluation of a person, issue or object d) Belief that is held by most members of the individual's reference group 38. A cancer activist on campus requests a student if she is willing to wear a pink ribbon to show support for cancer awareness, to which the student agrees. The cancer activist then appeals to the student if she is willing to make a donation of P10. This example best demonstrates which persuasion technique? The: 2) door in the ball. foot in the face x door in the face

34. The correct answer is d) provided soon after the desired behaviour occurs. Reinforcement is most effective when it is provided immediately after the desired behavior occurs. This helps to strengthen the association between the behavior and the reinforcement, making it more likely that the behavior will be repeated in the future.<br /><br />35. The correct answer is d) the conditioned stimulus is presented continually without the unconditioned stimulus. Extinction of a classically conditioned response is likely to occur when the conditioned stimulus is presented repeatedly without the unconditioned stimulus. This leads to a gradual weakening of the association between the conditioned and unconditioned stimuli, eventually resulting in the extinction of the conditioned response.<br /><br />36. The correct answer is b) It depends upon a gradual process of trial and error. Insight is a sudden and often unexpected realization of a solution to a problem. It does not depend on a gradual process of trial and error, but rather on a sudden understanding or breakthrough.<br /><br />37. The correct answer is c) negative evaluation of a person, issue, or object. Attitude refers to a person's positive or negative evaluation of a person, issue, or object. It is not necessarily based on informed opinion or belief held by most members of a reference group, but rather on an individual's personal evaluation.<br /><br />38. The correct answer is c) foot in the mouth. This example demonstrates the "foot in the mouth" persuasion technique. The cancer activist first asks the student to wear a pink ribbon (a small request), and then gradually increases the request to make a donation of $P10 (a larger request). This technique involves making a small request first to increase the likelihood of compliance with a larger request later.