The term 'marketing mix' describes: 1 po a composite analysis of all environmental factors inside and outside the firm. a series of business decisions that aid in selling a product. the relationship between a firm's marketing strengths and its business weaknesses. a blending of strategic elements to satisfy specific target markets.

The term 'arketing mix' describes a blending of strategic elements to satisfy specific target markets. It refers to the combination of factors that a company uses to promote its products or services, including product, price, place, and promotion. These elements are strategically blended to meet the needs and wants of a specific target market.